Equinox.

Event Artwork Design, Digital Marketing Assets

Equinox, based in Naarm/Melbourne, is a music collective renowned for curating immersive experiences within the realm of underground electronic music. They approached me with a need for event artwork to promote their events across various social platforms and in print. From 2017 to 2021, they were a driving force in enhancing the inclusivity and diversity of Melbourne's underground electronic scene. Their swift and extensive success was evident through consistently sold-out shows, featuring internationally acclaimed techno artists such as Litmus, Airod, Djoko, Chriss Stissy, Prunk, Tin Man, Deep Bass, Matrixxman, Etapp Kyle, Brame and Hamo, Alex Stein, and many more. Equinox's visual brand aimed to convey that their events weren't just music shows but immersive artistic encounters. Every event was meticulously crafted, infused with metaphor and designed to evoke specific energies in their audience. Their core values centered around connection and growth, which were beautifully reflected in their visual branding. Being a part of their journey towards success was truly a pleasure.