Located in Los Angeles and creatively guided by Cami Mendes (formerly Emily Ratajkowski), Loops is a flourishing beauty and skincare company that has experienced remarkable growth and success. They approached me with a need for a vibrant and refreshing direction for their website and social media assets. I designed several New Year's sales banners for their website, along with a range of social media assets. These creative elements played a pivotal role in steering their brand toward a fresh and innovative visual direction.